I adeptly managed and optimized daily posts and campaigns across diverse social media platforms, conducted thorough trend research, and monitored competitors to generate innovative content ideas that actively engaged and expanded our target audience. I took pride in developing and executing a comprehensive social media strategy, utilizing key metrics to measure and report on campaign performance against our established goals. My expertise extended to crafting unique and captivating content, encompassing articles, blog posts, news stories, and visual creatives, all strategically aligned with our corporate brand for maximum resonance with the target audience.